As we approach the end of 2024, it’s time to reflect on a truly remarkable year at 3 Little Birds. This year has been packed with exciting developments, new partnerships and major achievements, and we’re grateful to all who have supported us along the way.
In 2024, we launched our brand-new website, showcasing our expanded services and celebrating the incredible work we do with our clients. It’s been a game-changer, allowing us to better connect with our community and showcase what makes us unique. A special thank you to Ahmad and his team for pulling this together for us.
We were thrilled to have welcomed Ivanka, our talented new graphic designer to the 3 Little Birds family in 2024. Her creativity and eye for design have elevated our projects and brought fresh energy to our work.
We were also honoured to be named a finalist in the 2024 Latrobe City People’s Choice Awards in September this year, a testament to the trust and support of our clients and community. Thank you for cheering us on!
This year, we had the privilege of working with incredible new clients; Gippsprint Office Choice, Latrobe Furniture and Fitouts and My Support Australia, helping them reach their goals with creative and strategic marketing solutions.
The year ahead is shaping up to be even more exciting for us birds too:
- We’re growing our team in digital marketing to meet increased demand from our clients for a digital approach that matches what we do in paid and earned media. Watch this space!
- January 2025 will mark the nationwide launch of Wreckonnect, an automotive tech start-up revolutionising how wreckers and mechanics connect and source car parts. This has been 18 months of branding and positioning work behind the scenes and we have BIG plans to see them take that next step and become that missing piece in the market that brings the wrecking and recycled parts industry into the next century. Excited much!
- Philips Automotive will continue its expansion and increased brand experience within APAC, with its LED retrofit products and new workshop lighting program extending into New Zealand in 2025. This client has such a special space in the 3 Little Birds nest as our founding client and we are excited to see it grow and thrive with new owners, First Brands Group.
- The Latrobe City Business Chamber continued its upward trajectory this year, experiencing an incredible 72% membership growth in 2024. We are thrilled to be on board for another year and looking to achieve big things for business in the Valley with the launch of a weekly radio program and a focus on members and their businesses in 2025.
- Latrobe Furniture and Fitouts is continuing to find its place in the market with the long awaited launch of the e-commerce website so customers can shop directly. With an office makeover competition in the mix for 2025, expect to see more from this forward-thinking brand.
None of this would have been possible without the incredible support of our families, suppliers, supporters, and clients. You’ve been the heart of our success, and we are deeply grateful for your trust and collaboration throughout the year. Thank you!
On a personal note, serving as a Director for Bendigo Community Bank Trafalgar and District has been an incredibly rewarding experience in 2024. It’s been an opportunity to give back to the community while gaining invaluable insights into governance, community engagement and the unique dynamics of banking in regional areas. This role has enriched my perspective on how a community-focused bank can truly make a difference in people’s lives.
Here’s to an amazing 2024 and an even brighter 2025. As we continue to grow, innovate, and help businesses achieve their dreams, we want to wish everyone a safe and happy holiday season.
Mel and the 3 Little Birds Team